Search
Engine Optimization and Higher Position Ranking
Research shows that 85% of web traffic comes
from search engines. But if your site's ranking is not high enough
on the search engines (e.g. after the third page of the search result),
none of that traffic will come to you. Worse, it might all go to
your competitors.
Search engines are a very important source of traffic because that
traffic is highly targeted. Visitors that come to your site via
search engines got there because they focused their search using
keywords related to your products or services. But because there
are so many pages on the web, and more submitted every day, your
site is competing with an increasing number of other sites. So what
can you do?
That's where Search Engine Optimization (or SEO) comes in. Search
Engine Optimization is the process of preparing your website so
that search engines can better understand its content and/or purpose.
Think about it! If a search engine can not clearly identify the
content of your site, why would it give your site a high position
in the search results? Your site must be focused on the content,
products, or services you provide. SEO is the way to achieve that.
Tools & Resources: Web
Design Library - Sitemap
Generator - ROR Generator |
Toptimize
It.com